PROJO*
INSTANT POWER COFFEE FLAVOURS
Projo* comes in convenient single-serve stick packs, ensuring that you can enjoy our Power Coffee wherever you go. Each stick pack is perfectly portioned, making it easy to. prepare a delicious and nutritious beverage in seconds.
The goal was to convey a new, modern, and appealing packaging design in order to attract your audience. A design that shows that the product is travel-friendly and motivates people to be active.
Services
Packaging
The packaging was redesigned to be more fresh, modern, and bold while conveying Projo*s signature flavors. Each flavor is in different bold colors and different graphics representing outdoor activities from hiking to cycling, with personalized nutritional information at the front of the packaging.
By using a bold, fresh palette and playful graphic elements, it sets Projo* apart from other competitors while keeping the essential sense of trustworthiness required for this category.
Completed
Client Project, 2023